An interesting quote from Joi Ito's blog
"Blogs make it much easier to "post your picture on the Internet" and easier for people to find them. Therefore, I don't think it's silly to talk about blogging. More importantly, it's a good wake-up call for companies to be clear about blogging policy since more and more people are doing it.
Accusation - She broke a company rule. What's wrong with her being reprimanded for it?
The picture
Response - Companies have lots of rules that are broken every day. Companies need to think of what is in the best interest of the company and for their stakeholders. If a company does something that looks unfair or produces bad publicity, it's stupid whether it's a rule or not. It reminds me a bit about people who talk about "breaking copyright law". It's not like a speeding ticket. You don't "break copyright law". People use copyright law to go after people who are hurting their business. I think Delta should think about whether going after people who post pictures of themselves in uniform hurts their business or not and whether shutting these people down hurts them more."
It's interesting to think that companies need a blog policy when so many companies don't even know what a web log is yet. But that day is fast approaching.
